
The Creative Hub (CHub) of the Faculty of Social and Political Sciences, Universitas Gadjah Mada (FISIPOL UGM), organized a Knowledge Exchange Program titled “Tech for Earth: Sustainable Enterprises for the Future” on Friday, August 22. This online event was part of the CHub Batch 9 Talent Pitching series, which focuses on fostering social entrepreneurship in the context of sustainability challenges.
The webinar explored the theme of Future-Fit, an approach that emphasizes social justice, economic inclusion, and environmental restoration and protection as foundations for a sustainable future. Technology, in this discussion, was positioned not merely as a tool but as a key infrastructure that supports systems—accelerating innovation, expanding impact, and building adaptive and collaborative mechanisms aligned with sustainability principles.
Key highlights of the event included strategies for identifying sustainability issues as opportunities for innovation, the importance of synergy between ecology, technology, and community, and practical guidance for building eco-tech programs and products. Through these discussions, participants were encouraged to see how social and ecological challenges can be transformed into opportunities for real-world action through business innovation.
The event featured two speakers: Ahmad Zaini Pratama (Program Specialist, Ecoxyztem) and Bogar Baskoro (Partnership Lead, Jejakin), who shared their experiences on strategies for sustainable entrepreneurship and the use of technology to address global challenges.
Through this activity, participants were expected to gain new inspiration and understanding of how businesses can become innovative solutions with meaningful impact, while also contributing to the achievement of the 2030 Sustainable Development Goals (SDGs).
Relevant SDGs (Integrated in the Narrative)
The webinar strongly aligns with several Sustainable Development Goals (SDGs):
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SDG 8 – Decent Work and Economic Growth: by encouraging sustainable entrepreneurship and inclusive economic innovation.
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SDG 9 – Industry, Innovation, and Infrastructure: through eco-tech solutions and the role of technology in addressing sustainability challenges.
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SDG 12 – Responsible Consumption and Production: by promoting eco-friendly and sustainable business models.
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SDG 13 – Climate Action: by showcasing how businesses can integrate environmental restoration and protection.
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SDG 17 – Partnerships for the Goals: by fostering collaboration among entrepreneurs, communities, and sustainability-driven organizations.