Yogyakarta, October 12th 2021─Center for Digital Society (CfDS) FISIPOL UGM held Digital Discussion #56 on Tuesday (12/10) night. The event, titled “Optimizing LinkedIn Accounts for Reaching Your Dream Job”, took place through a Telegram Group. The trigger of the discussion on this occasion was Azzahra Saffira Pradita, founder & CEO of Upgraze Indonesia, moderated by Devia Putri Maharani, CfDS event assistant.
During a pandemic, LinkedIn will be very helpful to find information about careers and self-development safely and quickly. LinkedIn is also touted as a medium for self-promotion to other companies or professionals out there. The presence of LinkedIn makes the job recruitment process faster, more effective, and efficient. In the discussion, Azzahra explained some tips so that LinkedIn accounts can stand out more. “When we manage to get more attention from a good LinkedIn profile it means we have won 1 point in the beginning. The rest is just showing our quality in the next step (how we talk to the recruiter, interview, and offering letter),” he said. First, fill out your LinkedIn profile as detailed and complete as possible, especially the work experience and description sections. Second, enter some keywords that match your profession or skill in the headline column. Third, add as many connections as possible.
After giving some tips, it was followed by a question and answer session. Then, Azzahra explained the material again about four things that can be shared on LinkedIn as personal branding. Among them are writing insightful posts or comments about the latest news in their field; write a review of experiences while attending events/seminars/conferences after related events; LinkedIn-worthy content you can share is your own creation; and share all the achievements. “Since LinkedIn is one of social media platforms, we can really build personal branding according to our respective backgrounds,” he said.
Lastly, Azzahra said that LinkedIn’s function is more than just looking for work. “Opportunities come from many opportunities. Linkedin is one part of the door that you should try your luck with. Not only opportunities to be offered work or internships, but also opportunities to be invited to collaborate with important people,” Azzahra concluded.