Yogyakarta, August 14, 2026—Amid the increasingly massive onslaught of modern retail development, the local community of Kampung Batik Kauman in Solo continues to strive to preserve their batik businesses. The Gentriset Team from Universitas Gadjah Mada, through the Student Creativity Program in Social and Humanities Research (PKM-RSH), investigated the adaptation strategies employed by local business owners in this area, known as a cultural village.
The Gentriset team, through the Student Creativity Program in Social and Humanities Research (PKM-RSH), studied the strategies employed by the local community of Kampung Batik Kauman in Solo to survive amid the rise of modern retail. The team was led by Hanel Aulia Afro (B.A. in Sociology), along with Nasywa Izzati Firdaus (B.A. in Politics and Government), Elang Gading Permana (B.A. in Geographic Information Systems), Laras Dwi Anggraeny (B.A. in Politics and Government), and Nasywa Adinda Ibrahim (B.A. in Cultural Anthropology). They were supervised by Odam A. Artosa, M.A., a Sociology lecturer at the Faculty of Social and Political Sciences (FISIPOL) at UGM.